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Welcome to this week’s copy of the Amusing Media Business Talk Show, a account appearance for marketers who appetite to break on the arch bend of amusing media.
Join us alive for the Amusing Media Business Talk Appearance with Michael Stelzner as we analyze the Facebook Creator app with Mari Smith, Instagram changes with Sue B. Zimmerman, YouTube Belief action with Amy Schmittauer, and added breaking amusing media business account of the week!
If you’re new to the show, bang on the blooming “Watch replay” button below and assurance in or annals to watch our latest adventure from Friday, December 1, 2017. You can additionally accept to the appearance as an audio podcast, activate on iTunes/Apple Podcast, Android, Google Play, Stitcher, and RSS.
For this week’s top stories, you’ll acquisition timestamps below that acquiesce you to fast-forward in the epitomize above.
Facebook Debuts Creator App and Added Creator Association Tools: Facebook appear two new initiatives “to admonition creators absolve their creativity.” The aboriginal is the Facebook Creator app, which offers a advanced ambit of accoutrement and appearance to admonition creators administer their Facebook presence. It’s accessible globally for both iOS and Android. (1:45)
Facebook additionally launched a central online destination area creators can admission a array of assets to admonition them improve, grow, and affix with fans. It includes best practices for growing fan bases, examples of what added acknowledged influencers are doing, and answers to frequently asked questions. Creators are arrive to accompany the Facebook for Creators association by bushing out this form.
Welcome to Facebook for Creators
Facebook for Creators is here! Acquisition out how to about-face that amazing affair you do into an alike added amazing thing. Tap actuality to get aggressive and apprentice more: www.facebook.com/creators
Posted by Facebook on Wednesday, November 15, 2017
Instagram Allows Admirers to Appeal to Accompany a Alive Video Broadcast: Instagram formed out a new alive video affection that enables admirers to appeal to accompany a alive advertisement with the tap of a button. This new affection is accessible to all users with the adapted adaptation of the Instagram app in iOS and Android. (18:44)
Instagram Allows Photo Remixes and Added Ascendancy Over Replays in Direct: Instagram users with the latest adaptation of the app on iOS and Android can now reply to friends’ photo letters in Direct letters with an angel featuring a sticker of the exact photo to which they are responding. Users can “move and resize it, and add your own aberration with stickers, text, and drawings” as they abide to accelerate photos aback and forth. (22:30)
Instagram additionally appear that users will now accept added ascendancy over the cardinal of replays they appetite their accompany to see of their Direct messages. Users accept the advantage to accept “One View” to acquiesce accompany to see letters alone already or “Allow Replay” to accredit assorted angle in an automatic loop.
Instagram Tests Advanced Ambit of New Features: The Abutting Web letters that Instagram is currently testing a ambit of new features. These accessible new appearance and accoutrement accommodate a congenital Regram button, which allows users to calmly reshare images and videos from added accounts, the adeptness to chase for and add GIFs to stories, a new annal affection for extenuative stories, and abundant more. (24:41)
YouTube Introduces New Belief Feature: YouTube debuted Reels, the platform’s beginning circuit on the accepted Belief architecture activate on added amusing media networks. YouTube addendum that Reels is “designed accurately for YouTube creators” in mind. For example, a creator’s reels will be featured in a abstracted tab on the creator’s approach and these posts won’t expire. YouTube is currently testing a beta adaptation of Reels with a scattering of creators but affairs to aggrandize it to added creators over time. (31:25)
Facebook Prototypes Messenger Broadcasts for Businesses: Facebook is abreast testing a new Messenger artefact that will acquiesce businesses to accelerate automatic mass-marketing letters to users who accept contacted them in the past. Facebook confirms that it’s currently experimenting with this accessible new affection internally, but hasn’t yet activated it with the accessible or any businesses “as of backward aftermost month.”
Facebook Clearly Introduces Mentorship and Abutment Affairs and Added Association Accoutrement and Initiatives: At Facebook’s added anniversary Amusing Good Forum, the aggregation clearly alien a new Mentorship and Abutment affairs that “connects bodies who may charge abutment and admonition to accomplish their goals with bodies who accept the ability and acquaintance to help” and guides them through a step-by-step affairs developed by two nonprofit organizations, iMentor for apprenticeship and the International Rescue Committee for crisis recovery.
In addition, Facebook appear a cardinal of added accommodating accoutrement and programs. For instance, all fees for non-profits accept been eliminated, which agency that 100% of donations calm via Facebook payments will go anon to those organizations, and an anniversary Facebook Donation Fund has been created to admonition communities balance from disasters. Facebook additionally broadcast its accommodating giving accoutrement to added bodies globally, appear a new Fundraiser API, and more.
Facebook Introduces Trust Indicators for Published Content in the Account Feed: Earlier this year, Facebook began testing a new affection that offers additional ambience for accessories aggregate in the account feed. These accommodate a description of the publisher, trending or related articles about the topic, and how the commodity is actuality aggregate by added users. Aftermost week, Facebook appear that it will additionally activate displaying new publisher Trust Indicators such as advice on their belief policy, corrections policy, fact-checking policy, buying structure, and masthead through this module. Facebook is initially testing Trust Indicators with a baby accumulation of publishers and affairs to aggrandize added broadly “over the advancing months.”
Facebook Introduces New Discovery Accoutrement for Auto Buying on Mobile: Facebook formed out “a cast new set of adaptable appearance accurately advised to admonition auto companies aggrandize their chump base.” The aboriginal of these updates are activating ads for autos that acquiesce manufacturers and dealers to upload their agent archive with accordant capacity such as make, model, and year, and again automatically generates ads that appearance the best acute account to the appropriate audiences. Facebook additionally formed out new advance ads for autos that make it accessible for bodies to assurance up for advice such as offers and quotes from a specific dealership.
Facebook Adjusts Ambit for Accumulation Awning Images: Facebook appears to accept adapted the ambit for accumulation awning photos to 1640 x 856 pixels or a 1.91:1 ratio. This amend was appear by Andrea Vahl and has been accepted by the Facebook Admonition Center.
Facebook Messenger and PayPal Barrage Addendum for Invoicing: Facebook and PayPal deepened their integrations with the barrage of a new Messenger addendum that allows PayPal sellers to balance buyers anon through clandestine messaging. This new congenital affection offers a simple and accessible way to appeal and accept payments for Facebook’s abundant Buy and Sell groups and Facebook Marketplace, which afresh broadcast to accommodate apartment rental and auto purchases. It additionally works for all baby business PayPal invoicing in accepted and can include details like account name, description, price, and quantity, as able-bodied as a photo.
Facebook Debuts Aboriginal Bold for Spaces: Facebook appear its aboriginal bold for Spaces, the company’s amusing VR belvedere that debuted in April. The new mini-game, alleged “Bait! Arctic Open,” allows people to accidentally comedy and collaborate with one addition at the aforementioned time. It’s advised a “milestone in a abundant beyond accomplishment to not alone get added bodies application the amusing VR space but to accumulate them there” and shows off the abeyant for developing third-party accoutrement for VR. Facebook’s amusing VR aggregation is currently developing acceptable table amateur like cards and dice for the future, too.
Facebook Experiments With Instagram-Style Collections Affection for Adored Posts: The Abutting Web letters that Facebook appears to be testing a new Collections affection “that should accomplish it easier to burglarize through your adored posts and acquisition the ones you absolutely appetite to revisit.” Similar to the Instagram affection with the aforementioned name, Collections on Facebook allows users to save and neatly adapt posts into easy-to-find folders that can be accessed later. This amend was initially spotted by Mari Smith.
Facebook Brings 4K Resolution to Photos in Messenger: Facebook appear that Messenger users in baddest countries can now accelerate and accept photos at 4K resolution or up to 4,096 x 4,096 pixels per image, which is the accomplished photo affection abounding smartphones support. Facebook is currently rolling out the 4K resolution for Messenger photos on both iPhone and Android to bodies in the U.S., Canada, France, Australia, UK, Singapore, Hong Kong, Japan, and South Korea and affairs to aggrandize it to added countries “in the advancing week.”
Twitter Tests How Abounding Bodies Are “Talking About” Tweets: Twitter is experimenting with a new affection that quantifies how abounding bodies are “talking about” alone accepted tweets. This new metric appears to alter the retweet and replies totals with “one, accumulative total” that has been spotted below a scattering of tweets back they’re anchored abroad on the web. Twitter confirms that this is “just a baby experiment” and is artlessly “part of Twitter’s advancing attempts to analyze new means of accouterment added amusing ambience about tweets.”
Facebook Tests “Find Players” and Aggregation Affection for Video Games: The Abutting Web letters that “Facebook is agilely testing a new affection that lets users acquisition added bodies to comedy video amateur with” and adapt teams. Some users address spotting a new Acquisition Players figure in the cachet acreage that allows individuals to actualize a aggregation name, description, a hashtag, and a photo.
Instagram Suggests Accounts to Chase in the Feed: Instagram now suggests added accounts that accept been “picked for you” and presents them mid-feed in a carousel format.
Facebook Groups Highlight Associates “Active This Week”: In October, Facebook appear a agglomeration of new accoutrement and appearance for Groups, including Accumulation Profiles that are “based on publicly-available [sic] advice like things they may allotment in accepted and a augment of that person’s action in the group.” It appears that Facebook is demography this affection a footfall added and highlighting which associates accept been the best “active this week” in the group. Their accumulation profiles and posts are now showcased in a box at the top of the accumulation folio for accumulation admins to view.
Twitter Confirms Dedicated Tweetstorm Feature: Earlier this year, developers discovered a hidden Tweetstorm affection in Twitter’s Android app. Twitter has alone now accepted that it’s testing this new affection with users who are allotment of its Experiments Program. It additionally added a Tweet All button in abode of a user’s avatar and a figure abutting to the appearance adverse that links the assorted tweets into a distinct thread. At this time, this new affection is alone accessible to a scattering of analysis users.
Facebook Experiments With New Way to Tag Accompany in Comments: A new advantage to “Mention a Friend” has been spotted aural Facebook’s commenting field. With the new feature, users will no best charge to blazon “@” followed by a person’s name to tag them in a comment. Instead, users can bang this new button and Facebook will accompany up a scrollable adaptation of their accompany list. Facebook has neither accepted nor aggregate any capacity about this accessible new feature.
Facebook Launches Video Articulation Covers for Burning Articles on iOS: Facebook formed out video articulation covers for Burning Accessories to “enhance the storytelling experience.” Facebook appear that video articulation covers are now accessible aural the attack of an burning article, as able-bodied as in the account feed, timeline, and anywhere abroad there’s an Burning Accessories unit. This new affection is currently alone accessible on iOS.
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