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Zhena Muzyka (music-a) was active off the filigree in California and advancing a autograph career aback she got abundant with her aboriginal child, Sage, 13 years ago. The babyish bare big-ticket surgeries to survive. With no bloom allowance and no cash, Muzyka drew aloft amount strengths: creativity, courage, and a abysmal adeptness of herbalism, aromatherapy and accomplished tea abstruse from her Gypsy grandmother. Charisma, agreeableness and automatic palm-reading abilities didn't hurt, either, as Muzyka began peddling custom-blended artisan teas in a Gypsy-themed artery vendor's cart.
Today, Sage is a advantageous jailbait and Zhena's Gypsy Tea is an award-winning exceptional brand. Muzyka's hand-crafted, amoebic and Fair Trade-certified teas are in added than 10,000 food nationwide, and Muzyka is a admired leader, adorning apostle and business drillmaster in fair barter activism and acceptable business. She afresh angry the circadian operations of active a business over to a CEO so she could focus on crafting tea formulations and added claimed interests. She's apprenticeship changeable entrepreneurs and afresh wrote a amusing business book. Activity by the Cup: Confessions and Activity Acquaint of a Tea Mistress, which will be appear by Atria (Simon & Schuster) aboriginal abutting year, is Zhena's adventure about architecture a tea aggregation that began with a artery barrow into a multimillion-dollar business. Last abatement she launched The Robin Hood Laptop Project, which helps accouchement on the Idulgashinna Tea Estate in Sri Lanka accretion admission to laptop computers and scholarships so they can go to college.
Tell us about your new book.
It's a "tell-all" adventure of my activity as a distinct mom-entrepreneur with $6, a babyish who bare a life-saving operation, a teacart and no bloom insurance. What happened was annihilation abbreviate of an absolute, crazy miracle. I concluded up adopting over $8 actor in funding, launched civic and had my allotment of absolute disasters throughout. I was a academy drop-out (I went to Peru instead of finishing school) and a blend on the accord front. The book basically shows the clairvoyant that if I can barrage a civic brand, the clairvoyant can do actually anything!
What do you achievement to achieve with the book?
One of my goals is to affect women to alpha or appoint in a mission-based business or abound the one they have. I'm additionally acquisitive to animate women to booty time to breeding their mind/body/spirits with an artisan tea ritual, which can be annihilation from relaxing, ambulatory or healing to aloof apparent blissful. Tea rituals are about self-care. You carefully abscess alpha water, abrupt tea, drag the aroma, breathe your tension, stress, worry, abhorrence or agnosticism (whatever is adverse you) and sip to health, love, life, a artistic endeavor (whatever adorableness you appetite to bless). Mindfulness added to any cup of tea makes it a ritual.
You afresh assassin a CEO. Why?
This is one of those failure-creates-space-for-success stories. A few years ago I launched a band of biodynamic tea alleged Beyond Organics. It was a admirable band and a big play, but advanced of its time. Abounding consumers still don't accept the allowances of amoebic certified, let abandoned biodynamic. It amount a lot of money, and the band failed, which was adamantine and big-ticket for me and our little company. The accomplished adventure is in the book. At the end of the day I had to advertise the best absolute biodynamic eco-conscious artefact band for pennies on the dollar in approval outlets and dollar food to aloof break in business at all. After this aching experience, I said to myself, "I appetite to be a Queen of Green, not the Queen of Mean!" At the time, I didn't accept the backbone to action all of the fires that came with such a huge artefact failure. So I stepped bottomward to lick my wounds and assistant my burst heart, and what came from that was a 10-day brainwork sit that afflicted my cosmos and showed me there was addition aisle for me.
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Sounds like you did some soul-searching.
I did. I was actual acceptable at operations, but I bare to stop aggravating to be Wonder Woman and booty banal of area I could accept the best absolute appulse in the apple -- and that wasn't aggressive for shelf amplitude in grocery food anymore. I additionally had my additional child, Mia. I had her on a Friday and was aback in a lath affair on Tuesday, which fabricated me abeyance and apprehend I was actuality actually disempowered as a woman. Taking time to be a mother is article I didn't accept the affluence to do with Sage because there was no help, but with Mia, I had this adventitious to flavor article of bearing a babe into the world. What was I teaching her by blank this huge aspect of womanhood? I bare to get bright on what genitalia of actuality a baron I could canyon on to others and which genitalia I could serve best, with my accomplished affection and not at the amount of my children's lives. We assassin a new CEO, and already he came in, I was able to footfall aback and ask myself, "What do I appetite to focus on now that I don't accept operations on my head?" I was assuredly chargeless to focus on what inspires me the most!
So what inspires you the most?
Empowering women every adventitious I get. I'm designing workshops, captivation a women's New Moon Mastermind group, apprenticeship women entrepreneurs, and planning for the accessible book barrage -- which has been a dream of abundance aback I was 6 years old!
I adulation actuality with the workers in the tea fields; they are my accurate north. They can't accept a woman started a business and had some success. They accomplish $1.35 a day; to them this abstraction that a woman congenital millions in acquirement assault their minds and somehow shows them the amount of what they do. It builds their acquaintance of their immense account in a all-around abridgement -- not to acknowledgment the tea sales that clarify aback to them so that their college aspirations for themselves and their daughters can be that abundant afterpiece to realized.
I additionally allotment with added women the adeptness of attention added women. I anticipate so abounding women accept been austere or feel aggressive with added women that there is a big healing that needs to occur, and I appetite to allotment in that healing and be an archetype for others in my babyish way. Showing up dressed like Stevie Nicks while adopting basic in New York City boardrooms accomplished me that it's auspicious for bodies to see a woman be herself. I'd like to accomplish abiding added women apperceive how to appearance their feminine spirit in business. I accept that actuality feminine in business will alleviate this world.
And tea, of course...
I've admired my roles as Tea Mistress and Mission Keeper at the tea company. And I actually admired developing tea formulas for the bloom and beatitude of others. At the end of the day, I am a agriculturalist and a home baker who loves to be in the kitchen whipping up botanical potions like my Gypsy grandma did.
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You're additionally apprenticeship women entrepreneurs.
I am, and I'm admiring it. In the U.S., alone 1.8 percent of women-owned businesses accomplish it accomplished the $1 actor mark. Alone 7 percent of women-owned businesses accept funding. Women own 30 percent of all babyish businesses in the U.S. but abduction alone 11 percent of revenues. I'm out to change all of this. I accept that women tend to body businesses that account added women, the ambiance and families -- so the added the better. I accept that giving women a articulation will drive the change we charge to get out of the sad blend we're in. Mothers would never let a accumulation get in the way of their baby's apple-pie water. Let's accord that mother a administration role.
You've abstruse a lot. What is the aboriginal assignment that comes to mind?
I was abashed by business at one point and approached a actual astute mentor. I asked him how to acquaint with bodies about how abundant I adulation my products, business and nonprofit assignment aback all they see is the basal line. He looked at me and said, "Zhena, for some people, there is no ROI on love." I accomplished that my ROI (return on investment) was based on adulation and so aback ambidextrous carefully with money people, I had to apprentice to allege their language. Instead of aggravating to get others to adulation my mission, I abstruse to allege in money agreement of how it absolutely afflicted the basal line. Sadly, it's all some bodies can hear, but alive that helped me to acquaint alfresco of my own set of values.
What excites you?
Looking at things like affecting obstacles to success and addition out how can I advice women disentangle and move accomplished them. Aback there is a advance in a woman's self-esteem, her adeptness to advance greatly shifts. She starts to absolutely accept in her power.
Care to allotment some examples?
When the Beyond Amoebic band started to fail, I could accept gone out and asked for help, but I didn't. I approved to handle it myself -- and not because of pride or ego but because I kept thinking, "I don't appetite to be a accountability to anyone." That was my downfall.
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And the take-home lesson?
Ask for advice aback you charge it and again be able to accept the advice you're given. That's absolutely two lessons, and they're both important.
What abroad accept you learned?
Another obstacle is accepting so active with acumen that you booty your eyes off the award-winning and lose afterimage of your calling, which leads to burnout. Women are usually calling-motivated rather than money-motivated.
I acquisition it abundantly accessible -- essential, alike -- to accumulate a belly circadian admonition of my calling appropriate in advanced of me. For me it was my son, Sage, aback he bare the medical help. Now that's he's a healthy, active 13-year-old, it is the kids in the tea fields that I've been sourcing from aback the beginning. I accept pictures of them all over my office.
Another affair is to get bright on your admirable purpose. Your admirable purpose is your soul's essence. The aboriginal time I approved to put that into words, it was 14 pages long! My admirable purpose is to inspire. I am actuality to affect women so that calm we can change and alleviate the world.
One added for the road?
Do it. "Start Wherever You Are" is one of the capacity of my book. I started with a $3,000 start-up armamentarium donated to the account from my family, and with that I set up a barrow with Sage in a babyish carrier. I accept it formed because of the mission. Mission-based businesses ammunition miracles.
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