McCann Australia for Metro Trains Melbourne – Is “Dumb Ways To Die ... | dumb ways to die lyricsdumb ways to die lyrics
Last Friday, Meredith Jessup on TheBlaze blog brought you a PSA from Melbourne Metro Trains as it was aloof alpha to go viral. Now, alone six canicule afterwards actuality uploaded to YouTube, the “Dumb Means to Die” video has garnered added than 14 actor hits, not to acknowledgment it has been reposted and aggregate abroad with bags of hits on those as well.
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Dumb ways to die lyrics by dom and me | dumb ways to die lyricsIf you were alert to the Glenn Beck radio affairs this morning, you ability accept heard the aggregation arise up over it.
Although the PSA covers a deluge of impaired means to die, its capital bulletin is to advance assurance about trains.
Here’s a attending at some impaired means to die:
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Multimodal analysis of dumb ways to die | dumb ways to die lyricsThe addictive burden goes “Dumb means to die. So abounding impaired means to die.” It isn’t until 2:22 into the video that the PSA gets to its point: impaired means to die if you’re not safe about trains.
These closing three, the lyrics admit, ability not beat “but they absolutely possibly could be the dumbest means to die.”
Seriously, watch the video for yourself and see what all the fuss is about if you haven’t already:
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Dumb ways to die lyrics by dom and me | dumb ways to die lyricsCheck out the Impaired Means to Die website to apprentice added about the campaign. The website states that while alienated these impaired means to die ability be accidental for the majority of people, “a few bodies aloof don’t get it.”
“Most bodies don’t like actuality told what to do,” the website continues. “But if you can download this song and allotment it with your friends, they’ll be able to ascertain for themselves the few simple means to abstain abortive death. The added bodies that watch the video or accept to the song, the beneath accidents we’ll accept and the happier we’ll all be.”
John Mescall, who created the viral video, told the Australian business website mUmbrella (via PhysOrg) he absitively to “mix a aberrant accountable amount with civil levels of cute” to accomplish it funny.
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Dumb ways to die | dumb ways to die lyrics“Ultimately, it’s an ad that doesn’t feel annihilation like an ad,” Mescall said to mUmbrella. “It’s blessed and asinine and blithesome and able and added than a little odd; the abstract things that are so adamantine to rationalise, but so actual important.”
The song is so accepted you can additionally buy it on iTunes or download an MP3 of it.
If we’ve abstruse annihilation from announcement from the acreage bottomward under, it’s that they do it well. Check out this column about a New Zealand airline’s Middle Earth-stye aeroplane assurance video.
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